Commonwealth Games Be Bold, Be Birmingham Launch

This week, the city council launched the Be Bold, Be Birmingham slogan

Earlier this week, the city council marked the 500 days to go milestone with the launch of Be Bold, Be Birmingham.

Be Bold, Be Birmingham is the council’s brand to communicate the city’s aspirations and benefits of hosting the Commonwealth Games.

Be Bold, Be Birmingham illustrates as a city we are inclusive, bold, ambitious and proud.

As Proud Host City for the 2022 Commonwealth Games, we could not be prouder that our city will stage a celebration of culture, sport and unity. The Games will provide a platform to showcase the very best of the people who make our city the beating heart of this great country.  

We are not the second city: we are Birmingham – a city of firsts.

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